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Steve Davis

DIRECTOR / EDITOR / AI FILMMAKER

  • LIVE ACTION WORK
  • AI WORK
  • ABOUT
  • CONTACT
  • INSTAGRAM

The Last of Us: THE LOST YEARS

The Last of Us: THE LOST YEARS | Fan-Made AI Trailer

This is what an AI trailer looks like when a filmmaker directs it.
I took the 20-year gap The Last of Us never explored, dropped new survivors into the existing lore, and meticulously crafted it shot by shot with AI while directing every beat like a live-action project. Only die-hards of the canon will catch every easter egg buried in it.

Could you see HBO turning this into a real spin-off series?

NIKE FREAK 7 | Rooted in Greatness

🌱 “Rooted in Greatness” — A Nike Spec Ad Concept

This concept started as a personal exploration. A chance to merge storytelling, symbolism, and visual world building into something that felt alive.

Using Milwaukee as the backdrop was instinctive. It’s not just Giannis’ team, it’s his story. The city and its deer symbolism are part of his identity. 🦌

👟 The Nike Freak 7 becomes more than a basketball shoe here. It speaks to athletes and dreamers who see their own journey reflected in Giannis’ humble beginnings, unstoppable growth, and a legacy built from the ground up. 

SPEC AD (unofficial). This concept is not affiliated with, endorsed by, or sponsored by Nike. All trademarks belong to their respective owners. Created using AI tools. Non-commercial portfolio use.


TOOLS USED:

AI Platform: Higgsfield AI

Prompting: Chat GPT (custom JSON)

Photo Gen: Nano Banana, Midjourney

Photoshop: Generative Fill, image refinement

Upscaler: Magnific AI, Topaz Labs

Video Gen: Kling 2.1, Kling 2.5 Turbo

Premiere: Generative Extend, Editing

VO: ElevenLabs V2, voice: Tyrese Tate

Music/SFX: Artlist


Human help:

Color: Brandon Jones

Sound Mix: Taylor Lewin

SUPER BOWL LX TRAILER

I teamed up with filmmaker Sam Joos to see just how far we could push the boundaries of modern sports storytelling. We challenged ourselves to produce a broadcast-quality Super Bowl hype trailer in under two weeks, independently conceiving and executing every shot.

Working side-by-side as co-directors, we took a hybrid approach, blending generative AI visuals with live-action elements to create something that feels entirely new. We set the edit to 2WEI’s powerful new release, “History in the Making” feat. Blackway, and the energy is unmatched.

For us, this project wasn't just about the tech; it was a proof of concept to show how experienced filmmakers can use AI to define the next chapter of visual storytelling.

Disclaimer: This is an independent creative project and is not affiliated with, endorsed by, or sponsored by the NFL or any team.

Crunch Site | Pilgrim's Chicken

I collaborated with Griz Co productions as Co-Director on “Crunch Site” for Pilgrim’s Chicken, helping shape the creative and staying closely involved across the AI production pipeline, from early visual exploration through final delivery.

Built around the folklore and mystery of Area 51, the spot turns conspiracy culture into a fun explanation for Pilgrim’s signature crunch: what makes the chicken so crispy?

The spot leans into a grounded but slightly surreal visual world, where the mystery feels just believable enough to pull you in, but strange enough to leave you questioning what you saw.

JEEP | Unbound

JEEP – UNBOUND

A man finds himself stuck in traffic on the way to a date when his adventurous side takes over, and he takes the ultimate shortcut.

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This Jeep spec ad was created using the latest AI tools in the summer of 2025. Part experiment, part proof of what’s now possible.

AI filmmaking can now create high-fidelity proof-of-concept pieces that communicate tone, mood, camera movement, and pacing in ways storyboards never could.

For brands investing six figures in a spot, this is the fastest way to get alignment across teams, clients, production and move faster toward execution.

While AI isn’t fully ready to replace commercial shoots, this project toes the line. It’s not just concept art, it feels like a brand piece. And that’s where things are headed.

The Last One | Sci-Fi Short

Made with Google’s Veo3 text-to-video when it first launched in May of 2025.

In a future ruined by disconnection, a man and his creation share a final conversation beneath a collapsing world. The Last One is a haunting sci-fi short that explores the cost of losing our humanity, and what it means to hold onto it.

Future Club | Sci-Fi Short

Created in February 2025 using the latest AI tools at the time.

In the year 2055, a cyberpunk Boston pulses with neon and rain but the heart of the city still beats green. Future Club is a tribute to the Celtics legacy that refuses to fade, no matter the era.

Zone Energy

Created in September 2025 using the latest AI tools, this energy drink spec commercial displays cinematic, fast motion sequences otherwise not possible in previous AI models.

Spaces

Concept Design exploration created with Midjourney

The Last of Us: THE LOST YEARS

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TheLostYears_Thumbnail_16x9_Squarecrop.png

NIKE FREAK 7 | Rooted in Greatness

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NIKE GIANNIS FREAK 7 | Rooted in Greatness | (Unofficial AI Spec Ad)

SUPER BOWL LX TRAILER

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SUPER BOWL LX HYPE TRAILER: 2WEI, Blackway - History In The Making

Crunch Site | Pilgrim's Chicken

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Crunch Site | Pilgrim's Chicken

JEEP | Unbound

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JEEP | UNBOUND (AI Spec Ad)

The Last One | Sci-Fi Short

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The Last One | AI Short Film

Future Club | Sci-Fi Short

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Future Club | AI Short

Zone Energy

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Zone Energy | Spec Ad

Spaces

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